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Your Gateway to the Dutch Retail Market

Re5 Retail Consulting helps international food & drink brands enter and grow in the Netherlands with clear market entry strategies, retailer access, and full execution.

Breaking into Dutch Retail

Entering a new market takes more than a great product. We provide the commercial path to shelf, from initial market scans and import logistics to full-scale retailer negotiations and joint business planning.

Market Scans • Import • Compliance • Sales • Marketing • Market Scans • Import • Compliance • Sales • Marketing •

Strategic Partnerships
 

We work with the leading supermarket chains in the Netherlands. These partnerships give our clients direct access to the right buyers, faster listings, and a clear path to nationwide shelf presence.

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Deep Market Insight

We combine fresh commercial insight with deep retail relationships to secure your brand's future in the Dutch market. Our expertise ensures you navigate the competitive landscape with confidence and precision.

Our Services

01

Market Entry Strategy

Structured market scans covering competition, consumer trends, and pricing to define your go/no-go roadmap.

02

Retailer Negotiations

Buyer-ready decks and strategic outreach to secure listings and joint business plans with Ahold, Plus, Jumbo and other big retailers.

03

Brand Positioning

Developing messaging and packaging recommendations that resonate with Dutch consumers and align with trends.

04

Distribution Logistics

Managing import customs, EU labeling, and chain logistics to ensure your product reaches Dutch shelves safely.

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Sean Ojong Arrey

Co-Founder

With a  creative background, Sean bridges the gap between global producers and Dutch retailers, ensuring your brand's story is heard.

Our Experts

Connecting international brands to the Dutch retail market with deep commercial insight and hands-on experience.

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Daan Wynia

Co-Founder

Daan specializes in market analysis and retailer negotiations, providing the strategic roadmap needed for successful Dutch market entry.

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Jacko Wijnen

Co-Founder

Jacko brings hands-on operational expertise and a deep understanding of Dutch consumer behavior to ensure your brand thrives in the market.

Expertise

Entering a new market takes more than a great product. We provide the commercial path to shelf with deep retail relationships and hands-on experience.

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